Our Purpose
We seek to help the pets we love live their longest and healthiest lives by providing the same quality found in the highest standards of human food.
This dedication to the highest quality ingredients and production standards means that you are providing your pet the best quality food available. That to us is Humankindness.
Our inspiration
Due to a long history of heart disease our family learned at an early age that the food we eat is linked to our health & well-being.
We have been on a mission to spread “humankindness” to our pets, planet, and community. Humankind® was years in the making to create delicious, 100% human-grade food and a kinder, healthier recipe to help your dog live its best life.
Research suggests that highly refined, ultra-processed high-carb foods contribute to health issues, not only in humans - but also in dogs and cats. Humankind recipes contain higher levels of meat-based protein and lower levels of carbohydrates and starch than most pet foods, which more closely mimic their natural environment.
With the help of leading fresh food experts and veterinarians we have also been vigilant in choosing clean food ingredients in the recipe. 99.9% of the nutrition comes from fresh, whole foods, just as nature intended. Take a look at our label; you’ll know exactly what each ingredient is, and you can pronounce them all! Most pet foods have a long list of synthetic nutrients (often more than 17!), which are much cheaper to use than USDA-inspected real food and not absorbed in the same way. Our food is naturally preserved with rosemary extract and vinegar (no scary chemical preservatives), and we manufacture in the US and source sustainable ingredients mostly from local farms.
We’ve enhanced the polyphenol, antioxidant, and phytonutrient levels by adding superfoods like turmeric, parsley, oregano, and cinnamon. We are meticulous in the quality of food we’ve chosen, using fresh, whole Blueberries instead of Blueberry pomace. We sourced whole pumpkins, without silicon dioxide processing, and the vitamin E in our food is 100% natural (and four times the price of synthetic vitamin E). We use 100% natural eggshell powder as our calcium source, which is upcycled and good for the planet. Also good for the environment is lightweight to ship (air-dried and nutrient-dense), creating a lighter carbon footprint.
The end result is food that your dog will love and be able to smell and taste the difference that comes from well-sourced and well-crafted air-dried food. Finally, we know everyone wants to do their best for their pet, but the cost is also a reality. We have done everything we can to provide reasonably priced food with superior ingredients, compared to other super-premium foods (and without requiring a lock-in subscription!). Our dedication to the highest quality ingredients and production standards means that you are providing your pet with the best quality food available. That, to us, is Humankindness. We are excited to hear about your dog’s transformation on this food and hope you will share the humankindness. Please email us at info@humankindpet.com.